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The Science Behind Mind—A Powerful Superfood Supplement

There are thousands of supplements on the market today, and many of them are a conglomeration of isolated lab-manufactured vitamins and minerals. However, here at New Earth, we strongly believe in the power of whole foods and the abundance of nature-made nutrients that they provide. That’s why we created Mind, a powerful supplement that contains Aphanizomenon flos-aquae (AFA) that is harvested from Upper Klamath Lake in Southern Oregon. 

What is AFA? 

Also known as Organic Wild Microalgae® (link to AFA blog), AFA is a rare strain of blue-green algae that is considered by experts to have superior characteristics and is one of Earth’s most basic yet most potent sustainable foods. It is the only wild-harvested microalgae on the market today, and it has a unique nutritional profile that is a direct result of the unique environment it is harvested from (link to history of microalgae blog).  

Beautiful Upper Klamath Lake with two of New Earth's state of the art algae harvesters sitting atop the water.


This near-perfect superfood contains all 20 standard amino acids, making it a complete source of protein. It also has an abundance of other vital nutrients including essential fatty acids, vitamins, minerals, vitally important antioxidant pigments like phycocyanin and chlorophyll, and the mental energy activator phenylethylamine (PEA). In addition, Organic Wild Microalgae also contains an ideal balance of proteins, carbohydrates, fats, complex sugars, and fiber. Few substances on Earth can boast such a complete, well-rounded and wholesome nutritional composition. 

How is Mind Made? 

Hand holding four green algae capsules over top of a counter with the product bottle in laying in the background.

Each summer, when the algae is in bloom, New Earth harvests this naturally occurring superfood and uses it to make real food supplements that are known to nourish the human body. Mind, one of our flagship products, is known for energizing brain activity, increasing mental alertness, and enhancing the immunity of the body. But the question is: How does a supplement with only one ingredient do all of these things? 

The key lies in the production process, which has been specifically designed to unlock the heart of the algae. This can only be achieved by removing the cell wall. This is achieved using a proprietary solvent-free (mechanical) process. 

The cell wall removal exposed the heart of the algae, which contains different vitamins and minerals, phycocyanins, chlorophyll, and proteins than the cell wall does. These nutrients are broken down during digestion and then become available for assimilation. 

One of the particular benefits of removing the cell wall is that it exposes the proteins that reside in the heart of the algae. These proteins are made of different amino acids that serve different purposes within the human body. One of their roles is in the manufacturing of neurotransmitters, which are brain chemicals that send information throughout the brain and body as well as influence mood and overall function of the nervous system. Additionally, these amino acids are also used by the body to form neuropeptides, which are required for neurons to communicate with each other. Once consumed, proteins are broken down into their respective amino acids by your body. Because Mind contains the heart of the algae, the proteins and amino acids found in it come with an additional bonus—they can easily be transported through the Blood Brain Barrier (BBB), which allows your brain to take advantage of these important nutrients and provides damaged nerve cells with the nourishment they need.* 

A Note About Protein

Keep in mind that not all proteins are equal. Whole, nutritious foods are the best source of amino acids, and it is important to get the full gamut that your brain needs for optimal health. Unfortunately, not all amino acids in plants and animals are equally bioavailable. For example, amino acids from some grains are almost impossible to digest due to the cellulose that coats the proteins. On the other hand, animal protein is difficult for humans to digest due to its large size and molecular weight. Only small proteins or free amino acids can easily be absorbed. Mind contains 20 types of these bioavailable amino acids. 

Nourish Your Mind, Naturally 

The brain is the most undernourished part of the body, and while it only makes up 2% of your total body weight, it uses up to 20% of the entire body’s energy. Fortunately, New Earth’s Mind is here to help support your brain power by providing your mind with the nutrients it needs. All thanks to the heart of the Organic Wild Microalgae!

So go ahead. Nourish your mind naturally and give your brain a boost by putting Mind by New Earth to the test today! 


About New Earth

At New Earth we are on a mission to positively impact the health of every body and soul we come in contact with. We specialize in producing third-party certified, organic whole food supplements including a variety of probiotics, and digestive support. Our supplements feature a rare, yet highly, nutritious superfood, Aphanizomenon flos-aquae (AFA). Also known as Organic Wild Microalgae®, AFA is a unique type of blue-green algae that is available in many forms including algae tablets, algae pills, and algae powders all designed to help you on your journey to holistic wellness. The best part? We offer a 60-day money-back risk-free guarantee on all of our products. Visit our website to learn more.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease. 


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